Contemporary Fiction Author, Infrequent Blogger & Professional Marketer

Tag: AI Marketing

9 Effective Ways to Use AI in SaaS Marketing

9 Effective Ways to Use AI in SaaS Marketing

Recently, I completed a series of certification classes on Generative AI (Artificial Intelligence) in Marketing through the University of Virginia. As a consumer, I continue to be a little unnerved by the rapidly evolving AI tools and data collection being used to sell products. But [Read more…]

<b>Love It or Leave It:</b> 2025 Marketing Strategy Edition

Love It or Leave It: 2025 Marketing Strategy Edition

The new year is the perfect time for a refresh—whether it’s your fitness goals, your playlists, or your marketing strategy. In 2025, staying ahead means being willing to let go of the outdated and leaning into the innovative. Just like AI tools and platforms have [Read more…]